Heritage & Restoration
Incense Road
The Incense Road Experience immerses visitors in AlUla’s heritage, showcasing the historic trade route with sustainable pathways and interactive installations, celebrating the cultural significance of incense while promoting eco-friendly practices and preserving history.
Design and Build, Operate and Activate
Incense Road
The Incense Road Experience immerses visitors in the rich history of this trade route and its connections to incense. Using sustainable materials, we created pathways that reflect ancient routes and interactive installations highlighting the cultural significance of incense. This project celebrates AlUla’s heritage while promoting sustainability.
Services:
Site Adaptation, Prototyping, Fabrication, Installation, Light Projection
Client:
Incense Road
Category:
Fit Out, Renovation, Urban Planning
Area:
800 Square Meters
Location:
AlUla, Saudi Arabia
